Elevate South West

Project Dashboard

Updated 8 September 2026 · Managed by The Ambitions Agency

Your part in this really matters

We're still very much in the early days, and there's lots to be done. Your participation is incredibly important in this journey we're on — everything waiting on you sits just below, and every item you clear moves the whole programme forward.

September 2026 · Goals

0 / 5
0%
Complete
Four articles plus the prices page · two interview sessions each with Rob and Dec
⋯
Heat pump prices page — waiting on Rob's job prices
Around 10,000 searches a month across the cost cluster · written and ready, it just needs the real numbers
Rob
Article: Do heat pumps work in old Devon houses?
The first question every old-house owner asks · Article outline and questions
Rob
Article: Heat pump vs gas boiler
720 searches a month · Article outline and questions
Rob
Article: How much does home air conditioning cost?
Around 1,900 searches a month · Article outline and questions
Dec
Article: Single vs multi-split air conditioning
The big decision inside the 14,800-a-month air conditioning market · Article outline and questions
Dec

Recommended Reading

Worth five minutes of your time. This is from Marcus Sheridan, the author of Endless Customers, the framework behind your whole content plan. It's the clearest proof yet of why we keep asking you about pricing.

Marcus Sheridan on LinkedIn
Two years of testing, hundreds of thousands of website visitors. The verdict on pricing pages:
9%"Call for a quote" pages
67%"Get an instant estimate" pages

Fewer than 1% of home services companies show pricing on their website, yet the pages that do convert seven times better. Marcus's prediction: as AI search takes over, companies that hide their pricing simply won't get recommended. The ones that publish it will. This is exactly why the cost pages and the 20 real quotes matter so much.

Read the full post on LinkedIn →

Outstanding Jobs

Rob & Dec's Tasks
Keep the photos and video coming Priority 2
Send us photos — everything helps. And keep taking video on jobs.
Rob & Dec
Add us as a manager on your Google Business Profile
We'll email you the address to add. It lets us keep the profile updated for you.
Rob
Send us your insurance details
Insurer, cover types and amounts. It's a legitimacy point — it's how people know they can trust you.
Rob
Send us your guide prices
Rob's heat pump prices are done and live. Dec, your air conditioning prices are next: it's all in the email we've sent you.
Dec
Confirm the Refcom number
Dec, just the registration number so we can display it properly.
Dec
Ask for your reviews, personally It's working
The first 5-star review is in. Keep going, one person at a time.
Rob & Dec
Agency Tasks
Set the Google Business Profile up properly
The profile is claimed and verified — the big hurdle. Now we fill it out properly: services, description, photos, opening hours and posts.
Tell Google the website has moved
Set up Google Search Console for elevatesouthwest.co.uk and use Google's Change of Address tool, so the old site's rankings pass to the new one.
Write the Privacy page
The site is live, so this placeholder page needs replacing with a proper privacy policy.
Check the air-to-air grant position with Ofgem
Our earlier research treated the £2,500 grant as an opening. Dec's view is that it's effectively unusable at the moment. We'll confirm which is right before a word of it goes on the site.

Where We're Starting From

41/100

Your starting line

This is the honest baseline from the independent review in July, before we changed anything. Every number here should be moving within a few months, and we'll track them on this page.

41
Website health score out of 100
Baseline · July 2026
0
Google reviews
Baseline · July 2026
0
Pages with structured data
Baseline · July 2026
13
Pages on the current website
Baseline · July 2026

Search and traffic figures will appear here once we have access to the Google accounts and enough data to compare fairly. There's no point showing you numbers that don't yet mean anything.

Online Reviews

1

Google Reviews

★★★★★

Your first review is in, and it's 5 stars. This is exactly how it starts — keep asking, one person at a time.

Done So Far

A running record of what's already in the bag, so nothing we've built together disappears from view.

✓
Heat pump prices published
22 September 2026. Real installed prices by size and by type of house, checked line by line with Rob and now live on the website.
✓
New website live and visible to Google
17 September 2026. elevatesouthwest.co.uk is switched on for search engines, with your van photo on the homepage and a working enquiry form.
✓
Old domain recovered, with email kept safe
17 September 2026. elevate-limited.co.uk is back in your own account. Every old page now forwards to its new equivalent, and your Microsoft email carried on working throughout.
✓
The independent SEO review that started everything
July 2026. Found the two missing free foundations and set the whole plan.
✓
New domain secured — elevatesouthwest.co.uk
Bought by Rob on 23 July, owned by you, and that's how it stays.
✓
Two recorded sessions → every service page written
Heat pumps, underfloor, home air conditioning, commercial air conditioning, servicing & repairs — all drafted from your own words, reviewed and done.
✓
The new website — phase one built and on the real address
Designed around your logo, built page by page, and now live on elevatesouthwest.co.uk — deliberately hidden from Google until launch day. This is an early-stage site that will get much richer over time: photos, reviews, case studies and articles all layer on from here. Complete except for images.
✓
Health score: 41 → 77 out of 100
The old site audited at 41. The new one opens at 77 before a single photo or review lands.
✓
Structured data on every page
The code that tells Google and the AI tools exactly what you do and where. You had none; you now have full coverage with zero errors.
✓
The repairs & breakdowns market researched and built for
The service line Dec surfaced that wasn't on your old site at all now has its own page.
✓
Every old web address mapped for the switchover
So when the old site is retired, nothing anyone has bookmarked or linked to will break.
✓
Paperwork sent, logo files received, dashboard live
The admin layer, done and out of the way.

Content Plan: First Wave

These come out of the weekly sessions with you. The principle behind them is uncomfortable and that's exactly why it works: you answer the questions your competitors won't touch. What it really costs, what goes wrong, and when your product isn't the right answer.

What Things Cost
4 planned
  • How much does an air source heat pump cost in Devon?
  • Home air conditioning cost
  • Underfloor heating cost per square metre
  • Heat pump running costs versus oil
Problems and Worries
4 planned
  • Heat pump noise: the honest answer
  • Do heat pumps work in old Devon houses?
  • Do you have to replace your radiators?
  • The £400-a-month electricity bill stories, examined
Versus and Comparisons
4 planned
  • Heat pump versus gas boiler
  • Heat pump versus oil boiler
  • Underfloor heating versus radiators with a heat pump
  • Single versus multi-split air conditioning
Reviews and Best Of
2 planned
  • Best heat pump brands, reviewed
  • Brand reviews for the kit you actually fit
Elevate South West · Dashboard managed by The Ambitions Agency